I think Snickers should be selling a sense of humor to these stiff necks that are complaining about it. Get over it. It was a commercial, not such a great idea, but I got a chuckle. This “politically correct, we’re scared who we offend” bullshit has to stop.
*
“I don’t know the secret to success, but the secret to failure is trying to please everyone.”
–Bill Cosby–*
For what it’s worth, I watched the ad during the Superbowl in a room full of about a dozen gays and lesbians, and we all thought that it was making fun of the hetero guys’ panic. So, no, we didn’t find it homophobic either.
“Political correctness” has lost all meaning. Mars definitely did offend people, and it’s not like it has principles to stand behind. It wants to make money and gains nothing by annoying potential customers.