Okay, read the rest of the thread now. I actually make a fairly good effort to minimize my own carbon footprint, mostly because it saves me money and is not very hard (and this while living in a province that is making gigabucks from dirty oil and gas). I am fairly sure, however, that my piddling little reductions don’t mean much in the grand scheme of things when China, India, and the USA just continue with business as usual (and in China and India’s case, ramping up their emissions). Oh well, what the hell.
I just watched it. It’s very clear that they are saying that, if you don’t do their 10:10 thing, you get blown up. They specifically do the killing with the button. There’s no way around it. It can’t be claimed that these people are doing it to themselves.
It’s not even help stop global warming that’s the goal. It’s specifically doing their plan.
And, for over the top violence to work, we can’t believe that the person giving the message has malicious intent. It has to be some other character that is overreacting. And then it can’t be horrifying to the people involved. And it definitely can’t have any serious intent at all. If the intent is serious, the threat can be interpreted that way, too.
After having seen the video, I went to the thermostat for my flat’s heating, and increased it greatly. Ah, sweet sweet global warming 
Wow, you’re dumb.
Nobody loves sick humor more than me. Nobody. But even I realize that it’s not always appropriate.
I do recognize that they are saying the threat is so obvious, and the solution so clear, that it’s above politcs, and if you don’t see that you’re too stupid to live (and you then die in a Monty Pythonesqe way, safely distancing the image from one of political revenge killing).
But it’s not above politics. Like it or not, all issues are politicized. It’s how people (“polis”) deal with them. If and when the worse case scenario for AGW does happen, people will indeed draw lines and start killing.
Right, exactly. That’s exactly what I thought when I saw it. Overall, I didn’t think the video was done very well, but I did not interpret it as a threat to blow people up. Also, I thought it was just gross; the blood & guts was too much. Couldn’t they have made them go up in a cloud of smoke, or disintegrate into powder or something? The video was simply unpleasant to look at. I didn’t care for the ad, not because they were going all, “I KEEL YOU!” on people, but because it was just bad.
Edit:
Mr. Ellis, you make me laugh.
I hate this video because I think it might have just given middle managers everywhere an idea for how to handle United Way sign-up time. 
But our cause was just.
Actually the problem with bombing people into being environmentally consciousness is that bombs are bad for the environment. They should have used a greener method of executing children like a noose made from hemp.
I laughed! Good old Monty Python, Black Adder, British humour. “Brazil” for the environmental age.
But since so very many people have found it over the top, 10:10 has pulled it rather than pressed it.
But those two examples had context behind the random violence, and this didn’t at all? 
Oh oh.
You know, a lot of our current problems stem from overpopulation and people having too many babies - an effective solution would be a nice, lethal plague that would take out, oh, 90% of the global population and leave all the infrastructure intact. A global reset button, if you will.
No, it is not. It’s perfectly normal and happens on a daily basis.
However, acting on those wishes and inflicting death on people you disagree with is wrong. Example: you may be a fervent anti-abortionist. You may wish in your heart of hearts on a daily basis that doctors who perform abortions would die in writhing agony, and there is nothing wrong with that…as long as it goes no farther than that. However, picking up a gun and shooting one of them, or bombing a clinic and killing the workers, is wrong.
Now that’s weird. You’re about the 9th or 10th person I’ve heard say that, or a form of it, in the last month. Is this some kind of growing trend, I wonder.
The context is that although the purpose of 10:10 to persuade people to voluntarily reduce, the environmental crisis is so close to the tipping point that there needs to be be tremendous social pressure. How great? Kaboom! The irony, it [del]burns[/del] blows up.
Probably.
Social pressure would get a lot farther without all the rampant hypocrites we all see, every day.
Think bigger. Seeding memes for the coming holocaust, a virus engineered to selectively kill conservatives—initially spread through mandatory flu shots, and then after the onset of panic, anti-plague “vaccinations.” All mandated by Obamacare, of course.
All’s I know is, that’s Lyndsey Marshal portraying the teacher in the clip above; she played Cleopatra in HBO’s Rome, and she’s mighty tasty.
Nor do I, is there something I’m not getting? It’s an embarrassingly cackhanded attempt at creating a viral ad (I think). I don’t really understand why they thought it was funny or that there was any point to the sequence of events.
I’m all for it just so long as I’m one of the ones who survives.
I think the ad would have made its message clearer and been less over the top had the explosions happened without the button-pushing. That just sends the message of “we will actively do something about you” instead of “your inaction will harm yourself.”
Rainbow Six by Tom Clancy