As several of you know, I worked for T-Mobile as an employee for several years, now over a decade ago. I stayed with them as my cell provider even after I lost my employee options, because I was there during their aggressive growth phase with John Legere, and as a result, had what was (IMHO) some of the best plans, bennies (including 4 free lines) and other perks from the legacy era.
That’s ending this week, as I’m one of the outliers cost-wise on those being forced off legacy plans (those 4 free lines going away is painful). And intellectually I understand it, because I probably wasn’t profitable under that model.
So I’ve done my research, shopped, and have my final two options (still more expensive) ready to go after I get the callback tomorrow from the Retention department.
Still, it made me think of how much I, like many others, linger with services despite increasing costs and Enshittification. I kept Netflix long after I stopped having a reason to pay for it monthly - one or two exclusives and occasionally something I put on in the background didn’t justify a monthly fee. I did the usual call Xfinity and threaten to leave on my Internet service every few years, like a lot did, and (irony warning!) just finally dumped them 3 months ago for a better deal/speeds with T-Mobile Fiber. I still have Progressive Auto Insurance despite not having worked for them in well over a decade, but I do at least check prices once a year to make sure it’s in the ballpark, though I’m in the process of considering switching to a package deal with another carrier because Farmers insurance (Homowner’s) has done me dirty on a recent claim, despite 20 years with zero claims with them.
I know, intellectually at least, that for the modern consumer, it pays to change frequently, say every 2-3 years, because all these companies care more about growth than taking care of their existing customer base, but I also understand from recent experience how much work it is to make credible threats or actually switch these sorts of services.
So, what does everyone else do? Threaten a provider with leaving every year or two, change carriers frequently, stay until something goes dramatically wrong while complaining, or stay the course even with issues because the hassle is too much?
[I know, there are also plenty of people who sign up for trials/streaming subs and then cancel after binging a season of all the shows they care about and it’s fine, but I’m asking about ones you normally maintain month after month]