What the hell is up with the Jeep (Liberty?) ad? I’m talking about the one where as near as I can tell two guys steal a canoe; the hero chick gets in her jeep, and heads them off at the pass, then picks up a wolf and puts it in the canoe thereby scaring the two thiefs.
Uh am I missing something, or is that one off the stupids commercials ever?
I feel like we’re missing at least 3/4 of the story in this ad: Who are these people stealing the canoe? Does the chickie know them? How the hell did she get telekinesis anyways? What’s the wolf doing just standing there on a rock before she picks it up with her amazing powers? What happens to the wolf after the canoe thieves abandon ship? How did the chickie retrieve the canoe from the middle of the river without getting wet? How did she wrassle the canoe up on top of the Jeep by herself?
Hey, they should use that as a slogan! Is anyone using “Conquer the Unknown” at the moment? 'Cause there’s a certain publisher who’s ticked off at “Choose Your Adventure,” Jeep’s current slogan.
A “true to life” commercial would have a bunch of Wanna-Be-Rugged city folk walking out of a National park paved road system from thier broken-down Jeep, lamenting how thier Eddie Bauer shoes aren’t worth shit for actual ambulation.
She plucks the wolf back out of the canoe and sets him safely back on dry land. Then she just picks the canoe up out of the water with her two fingers and places it on top of the jeep. D’uh!
:rolleyes: So you’ve come in here to tell me that there’s a “gotcha” on a commercial that you haven’t even seen. If it was that effective, then maybe I would have remembered the make of the vehicle, which wasn’t an ad for a Jeep Liberty, but instead was an ad for a Jeep patriot.
Nice generalization, but I don’t think most advertisers really go for the “Let’s make a commercial so bad that people will talk about it” type of commercial anymore. You see that more on a local stereo shop type business than a national marketing campaign.
I’m impressed you even remember it was for Jeep. I’ve seen the commercial several times but if you asked me what it was advertising I would have guessed something like Coors beer. Even if you told me it was for a vehicle I would have never guessed Jeep. Nissan Xterra? Hummer? ???
It’s funny you mention that. The first couple of times I saw it, my wife and I looked at each other as if to say “WTF?”. We actually asked what the hell was that supposed to be advertising? Seriously, the Jeep is only in the picture at the end, isn’t it?
I’m relieved to know I’m not the only one that didn’t ‘get’ it.
To the people whose attention spans aren’t sharp enough to escape their own confusion over the product being shown: the Jeep Patriot is shown throughout the commercial, and its name is written and spoken at the end. That’s right, they aren’t advertising dish soap. It isn’t some big mystery what they’re pushing, so let’s not confuse the notion that the commercial is stupid (which it is) with the fact that the product isn’t identifiable.
So what’s this thread really about? Wolves? Telekinesis? Visual/auditory comprehension skills? I’m confused!
I only recall the Jeep being in the final scene where she is driving away with the canoe on top, but I rarely pay attention so could be wrong (a point I’m sure the Mrs could verify )