I think not using makeup is like the bare legs thing. If we stop using it, it will look strange at first, but soon it will look normal.
I shower (wash and condition) daily, with a pretty good shave and lots of good-smelling-stuff 20 min.
Lotion, face-wash, moisturizer and teeth brushing, maybe 3 minutes.
I use concealer, foundation, blush, eyeshadow, eyeliner, mascara and lip color. It takes maybe 10 minutes.
I have shoulder-length permed hair, so it is curly at the ends, I may put on some leave-in conditioner but otherwise don’t do much with it. This doesn’t really take any time.
It takes me about 10-15 minutes to put together my outfit and accessorize. I have a lot of clothes and tend to be disorganized, so I can never find what I’m looking for.
I keep my nails polished and hate chips, so I mess with them every 2-4 days. I pluck my eyebrows and do a deep-hair conditioner maybe once a week.
All in all, it’s not a ton of time, but it is a fair amount of mental energy.
Honestly I don’t pay attention to whether a woman is wearing makeup or not.
I do wear make-up every day, but it’s kind of a psychological/self-care thing. I used to not care how I looked because I was too depressed to care. Now every morning when I put on my make-up, it’s like a statement about how far I’ve come - I care about my life.
Hair: Varying lengths past shoulder, and curly. I’ve cut my own hair since 2002, and before that my mom cut it. I do not brush my curly hair ever. I wet it down every day or every other. Shampoo sporadically. Every time it gets wet I squeeze in some conditioner and put a little gel on the top layer of my hair to keep the frizz smoothed down. Always air dry. Don’t own a straightener, curler, or blow dryer.
Makeup: None 95% of the time. A little eye makeup if I’m in the mood. Light neutrals only, people very rarely notice when I do wear it.
General: I usually brush my teeth twice per day. I wash my face once or twice. I shower almost every day, and put on deodorant in the morning. Put lotion on my arms and legs nearly every day. I shave my legs and pits on a regular basis, and my pubes semi-regular. Sometimes I shape and paint my nails - that’s a new thing.
ETA: Part of the reason I wear makeup is because I like to ‘look like myself’ with no effort. For example my sister and two close friends have light eyelashes (as do I) and always wear black mascara. On the rare occasions I have seen them without mascara, it’s shocking - their eyes look naked and goofy, and their whole face is changed. It’s not that they look so much better with mascara - it’s just that they look different, and one becomes accustomed. My light eyelashes don’t look naked and goofy without mascara every day. When I have put on black mascara, I look ridiculous to myself and everyone says something about it (the mascara I own, and use rarely, is medium brown and not a big difference from my normal lashes).
Don’t have one. I do wash and condition my hair every other day, but hell - my brother does that, too.
Hair: curly, just past shoulders. It’s longer when it’s straightened. I’m growing it out. I get it cut every 6 weeks at an expensive salon. I only shampoo it once or twice a week, otherwise I just condition it. Usually I end up blowdrying it with a diffuser, but my preference is to let it air dry. If I’m going out I’ll make an effort to flat iron or blow dry it straight or something, but even at the length it’s at, it takes an hour.
Makeup: I don’t really wear makeup at school unless I have a recruiting activity going on. But makeup always includes foundation, eyeliner, mascara, blush and lipgloss. I don’t particularly care for eyeshadow, so the difference between going out makeup and work makeup is generally the colours of blush and lipstick and the type of eyeliner-I wear wand application kohl for that extra sultry look when going out with friends, but it’s messy and runs all over the place, so I don’t bother at work (plus, it’s too much). I’m a total makeup whore, though partly I’m forced into premium brands because drugstore makeup is rarely formulated for consumers with yellow skintones.
When I lived in California I used to get manicures, but I don’t bother these days. I’m thinking of giving myself one this weekend.
Other Beauty Regimens: well, I am from the pelt belt, so hair removal has been part of my life since teendom! I’m very adept at waxing myself, do my own brows and most everything. I outsource the Brazilian, though I’m thinking of learning how to do it myself. Personally, I am heavily ooged out by the double-dipping of the wax stick at salons, and I go to really high-end places.
I’m also a religious Clarisonic-er and take obsessive care of my skin, even though I don’t bother wearing makeup to school unless necessary.
Hair: Short and straight. I typically wear it straight down with bangs, pin it behind my ears, or wear a head-band. Nothing fancy. I get a relaxer retouch and a trim every six weeks. My daily routine consists of brushing, and not much else. I wash once weekly.
Make up: Usually just foundation, concealer if I’m not wearing glasses, and maybe lip gloss.
Beauty: I shave my legs, I wash my make up off when I get home, and wash my face before applying make up. I use an exfoliating scrub in the morning, and wash my face with a regular bar of Ambi or Neutrogena, or whatever bar is on sale when removing my make up in the evening.
Nails: I either wear no nail polish, or I paint them black. That sounds gothy, I guess, but really black just goes with everything.
I used to be a lot more high-maintenance than I am now, believe it or not.
Hair - Short and curly - I’ve been getting it permed every few months. I like my short curls but the chemical smell lingers for a couple weeks, which sucks. Shampoo/conditioner every day; I alternate between Dove and Body Shop stuff.
Make up - Concealer, foundation, blush, powder, eyebrow pencil (I have no eyebrows to speak of), eyeshadow, eyeliner. I always put makeup on before leaving the house, unless I’m going to the shop or something.
Beauty - Shave regularly, use foam cleanser and moisturizing things every night. Occasionally I’ll use a scrub or a face mask. I used to get regular manicures and pedicures, but I’m trying to save money. I’ll probably start getting pedicures again once summer comes around, though.
Age (between 25-35) 
Hair - Naturally very fine and ramrod straight. Currently shoulder-length, half highlighted caramel color, and half grown-out “well, it’s really too boring to be actually ugly” brown. (There was supposed to be a cut/color/foiling session about 6 months ago which was counterindicated by extreme brokeitude. It bothers me a lot to have it half-done, which is weird, as it’s only been colored for about a year. Bets are currently on as to whether any of the color will be left when my penny pile gets big enough to get it done again.)
Hair routine: In shower, shampoo everything, condition ends only. Out of shower, comb through, fluff with fingers, air-dry in car. Once a week or so, clip up with a claw, or put in a fun barrette or set of clips. No other products. About 10 minutes total, at most.
Face routine: Wash face in shower. Once at work, I use eyebrow pencil/powder, pencil eyeliner, eyeshadows, and usually lipstick(s). Takes about 5 minutes.
Random not-daily stuff:
-While in shower, shave and groom body hair about every two or three days, daily in summer if I am wearing sleeveless stuff. Less than 5 minutes.
-Trim nails once a weekish, buff fingernails about once every two weeks (they’re too thin to do more often). Less than 5 minutes. Finger buffing often happens at work while bored.
-Pluck random migratory eyebrow hairs about once a weekish. About 30 seconds.
-Facial masks/body lotions/foot lotions about once a month when I feel the need for a pampering evening. One entire evening of ME! Often includes fingernail polish.
So overall, I think I’m pretty firmly in the less-maintenance camp.
Moved MPSIMS --> IMHO
twicks, who’s way at the far extreme of low-maintenance
Age: 43
Hair: Couple of inches past shoulder length, basically straight. Because I live in the frosty north and I don’t blowdry my hair I shower/bathe at night. I wash my hair with sulfate free shampoo (New favorite, Burts Bees pomegranate) about 3 times a week. I have my hair long because I require change and it must be easy, so my hair is either in a pony tail, hanging straight, in a barrette, in a clip or held back with a headband. I try to colour about every 6 weeks to cover the gray (currently at almost 3 months), although the kid gave me henna for Christmas so I really should try that this time.
I have never plucked my eyebrows, they’re pretty thin so I figure I’m better off not messing with them. I did have laser hair removal about 8 years ago so I have about 3 dozen hairs on each calf and a few dozen in each armpit that get shaved off a couple times a week. I actually have bought time at a place to go in for the touchup on that but I just can’t find the time to schedule it.
I don’t currently wear makeup but that’s an on again off again thing with me.
I used to do my nails every weekend and have someone else do them for me every couple of months but 3 weeks ago my life was changed. I had shellac put on my nails and now 20 days later they’re still shiny and perfect. Not a single chip. If it wasn’t for the fact that my darn nails grow so fast this could be a once a month thing but I’m at about the limit right now of growth gap.
Night time routine - just to get clean - about 15 mins/night. I generally add lay back and relax in the tub time a couple times a week though so that adds another 30-60 mins depending on how bad my day was.
Morning routine - I’m out of bed, teeth brushed, hair brushed, moisturizer, dogs fed and let outside, dressed and ready to head out the door 25 mins after the alarm goes off. My sleep is precious and will not be wasted on a longer morning routine 
I’m actually working to add more pamper me time into my routine.
This is the kind of thing that I run down the battery on my laptop reading.
Hair: I just got it trimmed, it’s in a medium shag (my stylist just came back from a hair show and said the shag, with some updates, is coming back. I say, the shag never went away!!!) It has some natural curl, so I just let it air dry, and reluctantly haul out the curling iron for A Big Occasion. I’m not ready to go gray, so it’s a dark blond with a reddish undertone (why fight it?), and I’m saving up to have highlights put on in 8 weeks.
Nails: awful. They’re not all shaped the same and curve under, really ugly, so I keep them fairly short and unpolished.
Makeup: lucky in that I look much younger than my actual age, though in bright light up close I see very fine wrinkles…arrgh, look away! Moisturizer, mousse foundation, set with old-lady translucent loose powder with a big brush. I use a fine brush and dark eyeshadow of various colors for eyeliner. Eyeshadow, always! - a cool pale silvery, or a pale gold. Sometimes mascara. (I’m wearing eyeglasses now, so I often don’t bother). Lipstick - gold/tan/bronze family OR pink/rose/wine family. I like putting on makeup, I feel ‘dressed up’ - all winter I haven’t bothered, but on sunny days now I get the urge to take some pains and make myself look purdy.
Shower/shampoo/shave pits every couple of days, though I wash bits on an as-needed basis. Wash face as I always have, Neutrogena soap and a washcloth, followed by moisturizer. I use a facial scrub about once a week.
A spritz of favorite perfume down the front of my shirt and I’m good to go!
Hair - Naturally red, never colored. Naturally straight. Naturally insanely healthy. No gray. There might be some white but since I’ve had white highlights since birth, there will have to be a huge amount of them before anyone will notice. Currently a bit below my shoulders, all one length. I just had 3" cut off because the ends, while not being split, were looking raggedy. My upkeep typically involves washing and conditioning 4-5 times a week. I’m sorry to say that I don’t brush it that often. I typically towel dry and then put it in a knot without brushing (which is probably why it gets raggedy). I never blow dry or use products. If I’m feeling fancy, I might french braid it or actually brush it before putting it in a knot. I will usually grow it until it’s long enough to donate. Then I cut it to shoulder length or shorter, donate the cut hair, and start the process over.
Nails - I am incapable of growing long nails. Once every 5 years or so I’ll wear acrylics for a few months but even then, I have them short (just past the fingertip) and with only clear nail polish.
Feet - If I can afford it, I’ll get the occasional manicure but mostly I try to moisturize my heels, keep toenails trimmed and clean.
Eyebrows - My eyebrows are naturally upkeep-less. The shape is good enough that I’ve been asked many times who does my plucking. The color nearly a perfect match to my hair.
Makeup - HAHAHAHAHAHAHAHAHAHAHAHAHAHAHA! Um…no. I long ago gave up trying to find makeup that didn’t look completely idiotic on me. I know they make stuff for redheads with bluish skin but I honestly don’t care enough to look for it or take the time to wear it. On the extremely rare occurrence that I want to look fancy, I might curl my lashes (they’re quite long but very straight and are light red so they kinda blend and make me look lash less).
Cleanliness - I will generally shower 4-5 times a week. If I’m not going anywhere or having visitors, I typically don’t even bother getting out of my pajamas (though I do change them before bed - I don’t know why).
Teeth - Brush in the morning. Brush, floss, mouthwash at night. I used to use mouthwash in the morning but at the moment I’m on a strict teeth maintenance program from my hygienist so I only do what she told me to do.
Perfume - never.
I forgot the time part. Showering and dealing with my hair takes me under 10 minutes, and that includes the time to dry off. It actually takes me more time to deal with my teeth at night.
Hair - I’m both lucky and unlucky with my hair (brown, curly/wavy, short bob): the maintenance for it is an ordinary wash twice a week, and running my fingers through it every day (brushing makes it frizzy). And it looks fine. But it doesn’t look fine in any other style and will never look stylish. My ex used to trim it for me and now I go to hairdresser every six months or so.
Nails - I paint them every so often. Next week I’m going for my first ever pedicure and manicure.
Make up - cover-up stick and lipstick. If I’m going somewhere posher I’ll put mascara on. I would like to experiment more with nice eyeshadow, though.
Skin - moisuriser morning and night . Exfoliating wash twice a week. Shaving legs and underarms twice a week or so. I use the occasional face mask, and I even have a face steamer; it’s fun to have the occasional ‘pampering’ night with my daughter. I had my first ever facial a couple of months ago and I definitely would do that more often if I could.
Most of this stuff can be done while sitting on the sofa watching TV so it doesn’t add any extra time at all.
Hair: Shaggy, gets washed and conditioned about every other day. “Styling” = blow-drying and tousling it with some hairspray or gum-stuff.
Make-up: No foundation, honestly believe I look better without. Just a bit of moisturiser. But would not leave the house with eyeliner. Usually also eye-shadow and brow pencil. Lip-stick occasionally.
Skin: Make-up taken off at night. Moisturiser during the day. Both as cheap as possible.
Body hair. I shave my pits and bikini line once every three days or so. Legs much less. I’m don’t have much hair on my legs. For ages I didn’t shave them at all.
Anecdote: I told my then BF of two years that I didn’t shave my legs. He was shocked at this, even if he had never noticed anything amiss. So I decided, without telling him, to give shaving a go. Asked him if he noticed anything about me and he had no idea what I was on about. So it’s barely worth the effort, but I shave/epilate occasionally now - not sure why really.
I do pluck eyebrows and that makes a noticeable difference.
Fingernails are bitten and uncoloured. Long nails don’t work anyway, because I play the harp. Toenails are in better shape, though, and often coloured.
Perfume is an obsession. I have many different ones to suit styles and moods. And I really notice that in a love interest too.
I call it “the Christmas Tree”. I get it, too. One of my best moves was to go to someone who specializes in curly cuts.
It doesn’t take me a long time to do the shower/makeup/etc thing. Those of you who don’t have to moisturize after a shower have my envy, though. I’ve never met a shower wash rich enough that I didn’t still have to use super heavy-duty moisturizers afterwards.
My hair, now that it’s curly, is basically just curl cream and go. Diffuser if it’s freezing out. Someday I’ll bust out the flatiron again just to see, but that took forever and I always ended up giving up and putting my hair in a ponytail.
What I hate is taking my makeup off at the end of the day. I’ve yet to find a makeup remover that really gets all the mascara off. I spend more time the following morning cleaning up the traces of raccoon eyes than I do putting new makeup on.
I never wear perfume because I have no sense of smell. I’m always trying hard to smell clean, though!
Ooh, I love perfume, and have several. Last year I became the proud owner of a limited edition bottle of Van Cleef & Arpels scent called Cologne Noir. It is the most wonderful smell outside of nature that I’ve ever experienced and was jaw-droppingly expensive, but my lovely in-laws kindly clubbed together and got it for my birthday. Just wearing it makes me feel happier (and sexier!)
I’m posting this from the hairdressers, actually, where I’m getting cut and coloured. Going for a more red shade colour-wise, but just a tidy up of the style.
Well I wash it, part it on the right side, blow dry it, and straighten it. ( some days I kremp it to make it wavy). Then depending on how I feel I might pull some of it back with a barrette or pig tails