Mars does not endorse deep frying its chocolate bars

If you’re not familiar with contemporary Scottish cuisine, at least as eaten by real Scottish people, then it is probably exemplified by the deep fried mars bar (I think it’s called a milky way in the US).

Mars have remained silent about this until now, but the fish and chip shop owner has tried to apply for an EU protected status which would basically say it would have to be made in Scotland.

However, it is not to be. Mars’s response:

“We are really flattered that customers of Carron Fish Bar like our product so much that it has now become a flagship product for the store. No application for a protected geographical indication has been filed to date. Should an application be filed, unfortunately, we wouldn’t be able to support it as deep-frying one of our products would go against our commitment to promoting healthy, active lifestyles.”

More details: http://www.scotsman.com/news/odd/deep-fried-mars-bar-creators-hit-with-letter-from-chocolate-bar-s-lawyers-1-2506861

They make freakin’ candy bars and say they promote an “active and healthy lifestyle”? Give me a break here.

Make it a fried break! Are they serious?

It’s called a Mars bar here, which is a different thing than a Milky Way.

Eh, it’s all health food.

Actually they were fairly nice about it. They only asked for a small disclaimer on the menu and a sign in the shop.

OK, have a break

(Have a KitKat)

Which in the US is called a Skor bar.

No, Skor and Kitkats are two separate candies. At least here, in Illinois.

Mars Bar in Scotland is a Milky Way in the US. Mars Bar in the US is something else entirely.

The U.S. Mars Bar is now called Snickers Almond.

In Canada too (Kit Kat = wafer bar divided into four thin fingers; Skor = undivided bar with hard toffee centre).

I thought it was the Hersey’s dark chocolate?

No. You’re thinking of Oh Henry.

Hershey’s dark chocolate is the Special Dark and is only dark chocolate with nothing else.

Kit Kat and Skor are two totally, completely different candy bars.

I have to say the “promote a healthy, active lifestyle” line made me giggle.

Deep fried candy bars sounds like a county fair food to this American.

tdn was making a joke, everyone. But let’s run it into the ground in true doper fashion and acquire 30 more posts of people explaining how kitkats and skors are different candy bars in their geographic locale.

Seconded. KitKat are chocolate-coated wafers, Skor are chocolate-coated hard toffee.

Both ARE tasty.

I thought those were skittles?

They brought back the Mars bar, but it’s exclusive to Walmart.

And now I have no idea if people are being funny, or serious!

(Due to the fact that Canada is usually somewhere in between cultures on these issues.)

The US Milky Way is the most similar to the UK Mars Bar according to all my research.

TriPolar - Professional Deep Fryer of Milky Way Bars