The post was culled from memory (I wrote a paper about it back in the college days, pre-internet), but the Wiki cite that I dug up for review upon reading your post pretty much agreed with what I said:
$40 million spent? Yup.
Nobody knew what Herb looked like until the middle of the campaign? Yup.
People being harassed? Not cited on Wiki, but it did happen. *
Herb being a geeky white guy? Yup.
Teenager seeing him and being refused the prize money? Yep. Actually, they gave the money to his older friend.
… This happened the first time that Herb walked into a restaurant? Apparently not - faulty memory and all that.
Lawsuits? Yup.
… by Bessemer, Alabama? No. Actually the teenager was in Bessemer when he saw Herb. What actually happened was that the State legislature censured BK by passing a resolution calling the campaign a “consumer fraud”.
Advertising Age mag ranking it as the worst major advertising campaign of the 80s? Yup.
Yeah, the King might be freaking some of you out, but like shy guy said, he works. It might be an ad campaign you don’t like, but it certainly doesn’t qualify as one that’s ill-conceived.
Dude, we abused the shit out of her in other threads. It’s long past when you should provide support and counselling. If she were to dump you as an uncaring asshole who only became interested when your buddies weighed in I wouldn’t be surprised,
The AT&T ads with the two roommates–the level-headed Oriental and the dimwitted Occidental–and their television adventures. Eating tomatoes while watching TV in the bathroom. Good God! I’m surprised the level-headed guy hasn’t said, “I’ve had a bellyful of your stupidity! I’m moving out!”
Here skin is very pale, and her eyes have dark circles around them that make them look sunken in. It’s not lighting, you can see it in the final shot up close with stark overhead lighting. She is very close to some depictions of vampires, so I can definitely see how some people could associate to horror films.
Reading the Herb campaign, you’ve got to love the logic of describing Herb as the only person in America who has never eaten a BK burger, then telling people to look for him at BK stores. WTF is he doing at BK stores if he doesn’t eat there?
KneadToKnow said:
At least they didn’t show clingons, which is a real possibility when your ass is covered with hair.
I love Flo, but the first ad they did with her I swear they overdid the makeup to make her like something Tom Waits would sing about and told her she couldn’t her eyes any less open than as wide open as she possibly could!
I think the idea is that she’s bloated and her belly hurts, as constipation can lead to. Who wants to swim with a belly full of poo that they can’t eliminate?
In regard to that Dolce & Gabbana ad:
Because rape isn’t an ongoing concern of men, outside of prison. 1 in 4 men won’t be the victims of sexual assault or an attempt at sexual assault in their lifetimes. One man in a roomful of women isn’t ever likely to look around and wonder if they’re safe, or the best way to get out if things get hinky. You can’t just turn that particular aspect of sexual dynamics upside down and see equivalence.
I dunno. The Angel Soft one with the cute puppy was neither irrelevant nor scatological. Nor was the one with the cat who grabbed the end of the toilet paper and ran through the house with it to show how long the roll was. Even “don’t squeeze the Charmin” wasn’t bad. And as I said earlier, “Marcalculate and save!” Hey, and there’s the quilting bee ladies for Quilted Northern.
Wow. That’s a lot of TP ads I remember.
So you’ve got 2 showing how soft the TP is. Two showing that the brand offers a good value. And one showing that it has a nice texture. None of those points are irrelevant or obviously scatalogical.
There was one recently that said something about “no lint.” That’s a better way of saying “reduced dingleberry potential” than showing a baby bear with actual dingleberries hanging off his butt. I’m sure there are better ways still.
What’s the difference between the Starship Enterprise and toilet paper?
