For some reason I started thinking about the motorcycle commercials that were aired when I was a kid. I wish there were more (and better) bike ads being shown on teevee today.
Yamaha
Get aboard the Silver Bird,
It’s a magical machine.
Satisfy your Walter Mitty mind,
tryin’ out a dream.
Your sign is Capricorn and
every corner of your mind
says you’ll remain my friend,
a friend for all my time.
Yamaha, won’t you fly me away,
Yamaha, take me into the day,
Yamaha, come and give me a ride
and let us go see
what’s on the other side.
Yamaha, won’t you fly me away.
Yamaha, today is the day.
(Okay, I didn’t remember it all. Lines 3-8 eluded me. Found them on google though.)
Suzuki
Forget your troubles
Come on, Suzuki!
(That’s all I remember of that one.)
Kawasaki
Kawasaki lets the good times roll
Kawasaki lets the good times roll
(And that’s all I remember of that one.)
Honda
Get yourself a Honda
Built like a watch that was meant to last a hundred years
Get yourself a Honda
(Once again, my memory fails me.)
You meet the nicest people on a Honda bike.
It’s the world’s biggest seller and I know you’ll like
Two hundred miles a gallon something-something-yadaya
something-something-something-something-yadayadayadaya
(Hey! It’s been 35 years! Gimme a break)
Go, little Honda, go little Honda,
You meet the nicest people on a Honda.
I’m not sure. Mine was from the commercial from 1964 but the Hondells expanded it into a full-length record but I haven’t been able to track down the lyrics.
Caught this string while I was actually searching www and You Tube for the old “Today is the day” Yamaha ad. Classic ad…at least in my mind. For some reason I have always remembered that ad from when I was a kid. Can recall a helicopter view of a rider crossing a flat field at high speed. “…Yamaha…today is the day…” Trying to figure out what year that was. Anyone know? The jingle actually came from a Mark Lindsay (Paul Revere and the Raiders’ lead singer) song called “Silver Bird”. You can find that on You Tube. Probably was a bigger hit as a Yamaha ad.
There’s a reason people call two-strokes “ring-dings.” The single-cylinder Kawasakis weren’t really unique-sounding. The Mach III (and its relatives) really did have a distinctive sound.
Actually, the pressure waves do cause physical discomfort on my left eardrum. Loud pipes are very inconsiderate. But that’s a discussion best left to another thread.
HYKS all had motorcycle commercials in the early-'70s. Those were the ones mentioned in the OP. (And commercials don’t have jingles anymore. Ever notice that?) Before I left L.A. a decade ago, I noticed motorcycle commercials. Yamaha ran commercials for the R1 and their cruisers. Honda heralded their goods, and I recall they had low-interest financing and some good deals.
Maybe it’s because I was a kid that the '70s commercials stuck with me. I think it’s been shown that jingles help people remember, and children pick things up that stay with them throughout their lives. The old commercials emphasised fun. The new ones emphasise ‘badassness’. And they don’t have memorable jingles. The new commercials are just so much background noise.