Mutual of America, I hate your slogan!

I watch Bill Moyers’ Now on public TV most weeks. (A very good program, by the way.) One of their sponsors is Mutual of America. At the beginning and end of each program, this slogan is played.

Mutual of America … for all of America … the spirit of America.

I HATE THIS SLOGAN!

What on earth is it supposed to mean, anyway!?

Maybe it has something to do with this guy. He’s not their spokesman, is he?

So does that mean if they reject your claim you’re a terrorist?

Well…it beats Marlin Perkins sequeing from cheesy nature videos, saying, “Baby cheetas need security. You, too, can have security with Mutual of Omaha’s…”

I loved Marlin Perkins. I especially liked the way he sat in safety while what’s his name snuck up on lion prides and tried to sweet talk rogue elephants. And the seques (sp?) were priceless!

I too can hate!

Old Home dairy products have the WORST ad campaign right now. For example, one of their billboards has a pic of a carton of sour cream and then:

“Multitasks almost as well as you do.”

And there’s a radio commercial with kids saying “My mom is a doctor, she puts bandaids on my cut.” “My mom is a chauffeur, she takes me to soccer practice.” (These are not the exact examples but you get my gist.) And it’s for Old Home Cottage Cheese.

WHAAAA? OK,
A) This is no way to differentiate your brand. You’re telling me that Old Home Cottage Cheese MULTITASKS BETTER THAN any other kind of cottage cheese??

B) Multitask? SOUR CREAM? Unless the sour cream or cottage cheese is going to switch the laundry from washer-to-dryer while I do dishes, I don’t want to hear about it.

Grrrrrrrrr.

Hi! I’m Marlin Perkins. While I sit here, miles away from the action, in my concrete reinforced pillbox… watch as my assistant Tim sneaks up on the injured and extremely dangeous ultra large poisonous flying crocodile in order to provoke it into spreading its lovely wings.

Ah… yes… A beauiful sight.
Join me next week with my new assistant…

“While Jim wrestles the rabid rhinocerous in heat, I’m going to slip into my tent with a native girl and a pitcher of mai-tais”…

(I think that one came from Mad Magazine…)

Jim Fowler eventually went on to a lucrative career going on Carson and getting animals to pee on Johnny’s toupee.

beefymeg… honest now, you’re making those up, aren’t you?

Oh, Hazel (I ADORE your name by the way and plan to name all my children Hazel) -
How I wish I was. Had I a digital camera I would take a picture of the “Multitasks” billboard, as I have to drive by it every day.

I refuse to buy their products.

In a similar vein, I am disgusted by the ads for the new “to-go” yogurt products - I think Nouriche is one of them?
Yogurt is disgusting unless it’s very cold and semi-solid. Liquid yogurt gives me the gross-outs, and the simpering looks of the “professional” women in the ads drinking the crud make me want to barf. Plus “Nouriche” sounds like shampoo. Why would I drink this filth?

I must have a problem with dairy products. Sorry.

Nouriche? It does sound like, maybe, a shampoo that includes conditioner, intended to really nourish your hair.

Yogurt does not take long to eat, either. Especially the little itty cups. If you can’t sit down and eat a cup of yogurt, if you want yogurt that badly, maybe you ought to GET UP EARLIER. Or spend less time on your hair and makeup. Or something like that.

I refuse to buy Charmin based on those bears-shitting-in-the-woods ads. I am forced to use it, since I am not the primary toilet paper purchaser in the household, but I will not buy it. Or any other toilet paper that advertises how clean it makes you. Some things I don’t WANT to hear about!

Get back in the kitchen Hazel! The CEO if Mutual of America is coming over for dinner and I don’t want any of your crazy antics disturbing things. You pee in the stew again like you did when we had Mr. Gates over dinner and you’re fired!

Nouriche. It’s a shampoo/conditioner in one AND a healthy snack!

I fell for the liquid yogurt ads, they made it sound so yummy, like a smoothie. But no, it taste like strawberry flavored buttermilk.