I do not begrudge the Yankees a new stadium. I love my second home in section 614 and one of my few retained childhood memories was my first ballgame at the “House That Ruth Built”, prior to its mid-70s renovation (weekday day game, loss to Chicago White Sox, Loge section, great Yankee franks of years gone by).
The Yankees are on pace to exceed 4,000,000 in regular season attendance this year. With 81 home games, that means that the Yankees have an average attendance of approximately 49,400. That means that when even the 20 games out of first place Baltimore Orioles come to town, 52,418 people attend to watch reformed Red Sox Johnny Damon’s bat and Philadelphia import Bobby Abreu’s arm, along with homegrown Robinson Cano lead the Yankees to a late inning, come-from-behind victory. When the Mets or the Red Sox visit, you can guarantee 56,000+ people, up to the 57,478 capacity.
So you’re George Steinbrenner and NYC. You know that the demand for tickets for the big games approaches 50,000 seats per game on average (and that includes day games against hapless teams such as Kansas City or Tampa Bay). You know that mid-week demand for games against contending teams often fills 54,000+ seats (from personal observation), and you might as well be printing money when you issue weekend tickets. You’ve gotten a contract to build a new stadium. What do you do?
Of course! You shrink the stadium to 53,000 seats. Someone must’ve passed Economics 101 and realized that you can charge more for a product when you limit supply. Additionally, their adding more luxury boxes (because only the rich should attend the games), which means that they’ll likely end up with even more revenue per seat. And if your family was the 57,470th person on line to get Red Sox tickets this weekend…tough shit.
Hey George, here’s a novel idea. Rebuild the stadium (it needs it), but add seats and luxury boxes. Put in 60,000 seats. You’ll fill them often enough. The demand for games is there. What the hell were you thinking shrinking my home?