Sony ad execs have killed their last brain cell

Correct me if I’m wrong here, but most TV’s, once set up, are simple enough even for women* to use.

A power button, an up button, a down button, and a volume up and a volume down. What’s so fucking hard?

*I say “for women” in terms of these idiotic ad execs that are marketing TV’s for both men and women

QED:

I really don’t get what you’re upset about. If the knife can really cut through a padlock, that’s pretty damned impressive; why wouldn’t you use that fact in an advertisement? Do you object to ads for boltcutters as well?

Do you remember the brand name? I want one of those things.

Maybe it makes sympathetic, interested sounding noises in response to nearby voices… and vibrates when you sit on it.

You know that some techno-geek somewhere will be trying to work out how to make television/television porn now you’ve put that idea out there, right? :smiley:

For purposes of topical products, they’re the same. I’ve never seen any studies which say that women are more prone to skin allergies than men-- both seem to show an equal sensitivity.

I’m not so sure the products are all that different, scents aside. A casual glance at my husband’s deodorant and mine show the same ingredients.

Like any person even remotely connected to Sony ever had one…

We don’t have a TV. We have a Benq projector (which can be hooked up to digital cable, gaming consoles or PC) and a screen, onto which the projector… projects.

What gender do you suppose THAT is?

It’s not even that. The way that tagline is worded, it sounds like the celebrity spokesperson isn’t entirely female.

Robin

Sounds like the Panasonic Ejaculato5000. Clearly male.

I’ve never seen a TV commercial for boltcutters. Sure, it’s impressive if the thing can actually cut through a case-hardened lock shackle, but giving ideas to impressionable young future thieves is a bit much, IMO. I’d also object to a gun ad showing how much easier bank robbery was.

I couldn’t remember it when I originally posted, but I’ve seen it again, since. It’s called the “MXZ Saw”. One of those “only available through this TV offer” kind of deals for $19.95; so you know what kind of quality to expect.

I find that commercial rather amusing, and you’re leaving off the payoff. The tag is

“A! Television! For! Men! And! Women! TRADEMARK!”

They know it’s hyperbolic. They know it’s ridiculous, thus the ending of it with the huge “TRADEMARK!” with more punch than the rest of the slogan. And you must admit that it worked, at least on you. You remember the company and the brand name.

Plus, the guy in the commercial is really hot.

I repeat, since you ignored it the first time, anybody who decides to become a criminal by taking an hour or two to cut through a lock with a knife will have a very short life of crime. You are harping on obviously absurdist hyperbole. There is nothing easy about cutting through a lock, not even with a hacksaw. Anybody with any sort of ambition toward success will use boltcutters or the like.

You’ve obviously never tried to prepare breaded padlock medallions.

  1. Someone who wants to start his/her life of crime stealing bicycles probably a) doesn’t have a credit card and b) wouldn’t buy a knife for the job from a TV commercial. And c)probably already has bolt-cutters, because using a knife to get through a padlock is blatantly stupid. Not that thieves can’t be stupid; I’m figuring after 10 minutes of trying to saw through a padlock, they’ll probably give up. This:

is one of the stupidest things I’ve read this year, and I sometimes read E! Online.

  1. Haven’t seen the ad (don’t watch TV) but I sincerely hope Otto’s interpretation is the right one. Intellectually it seems likely, because some marketing execs are finally realizing that “OMG men are this way and women are another way, isn’t that hilarious?” doesn’t work as well as it used to.

  2. Which is why I hope that the people in this thread making “men are this way women are that way!” jokes are being ironic.

  3. Re: “strong enough for XY…made for XX” ads: I never actually believed that there was a different chemical composition of sweat which made the powerful ingredients of blah blah resonate to the right wavelength to blah blah female male yaddeh. I always figured it ACTUALLY meant: “Smells like baby powder instead of musk.”

  1. You also need to cut through a padlock when you’ve lost the damn key! This only happens to me maybe once in three months… I need me some boltcutters.

  2. I always assumed (insofar as I thought about it) that the Secret ad referred to the fact that way more women shave their underarms than do men. Shaving does tend to leave skin a tad more sensitive. Plus, of course, it stinks good.

  3. I agree that the Sony ad has succeeded in that you remember both the ad and the brand. But then, I’ve never understood most advertising - who would buy their stuff based on “Oh, they have great ads!”? My views may well be outdated, but if I’m willing to spend money for video quality, I buy Sony. If that’s not as much of a priority as saving money, I try for the most reliable at the best price via things like Consumer Reports.

Adam Sandler? Or is there another ad for this TV that doesn’t contain a promotional tie-in for Sony’s latest film as well?

No! Ew, thank you so much for that mental picture!

Well, the only ad for the Bravia I’ve seen features a clip from Sandler’s upcoming Sony picture Click where he goes back in time to figure out what song was playing when he and wife first met, then goes into how Bravia is the first TV for men and women.

Due to hormonal influences, women’s skin is not quite the same as a man’s skin; I have watched skin soften over months due to homonal influence. So there are differences, but those commercials are still stupid.