At the start of Warner Bros movies, you know in their title sequence thing it starts off with a view of (I presume) their studio lot, which then kind of flutters and turns into the whole logo. That initial image bothers me for some reason. It makes me tense. :o
It looks all distorted and weird when it does that, like a dream sequence. Very head-trippy.
The Fox logo can be inventive when it wants (30th Century Fox, Ralph Wiggum singing along with the theme, the face out on the ‘X’ for the X-Men movies…)
The stusios look distorted because they’re meant to look like they’re reflected in a very shiny 3d version of the logo. There are undulations in the logo which cause the waviness. The viewer is in mid air with the studios behind and below, while the logo moves around in front of the viewer.