Even numbered highways are anchored at eastern and western endpoints. The compass designation is not the literal direction you are going but whether you are headed toward the eastern or western terminus. Odd numbered highways have northern and southern endpoints, and the same holds true for indicated direction of travel.
Maine is clearly both north and east of Delaware, by maybe about the same distance, so it would have been a tossup whether to give the route an even or odd number, but since US 1 already covered the main N/S route, calling it 202 must have made as much sense as anything.