It’s always like that.
Except for guys like me and Gonzo, we always do badly. Which this Feud would be a perfect example of 
It’s established that the better you know the subject the worse you do. After all the point is to guess what the average person would think. This is why you’ll often see people doing worse than usual in their own feud. This is also why you never see Cecil playing these feuds - he’s knows everything so he’d always be in last place.