I placed my spring time Burpee Order for my container plants. Googled Burpee promo code and there were several coupons available. Picked one that was 25% off on orders over a $100. a nice saving on my $200 order. It paid the $27 shipping and a little off on the plants. I’m a happy gardener.
But, why does the system exist? What’s in it for Burpee except the loss of 25% on orders over $100? What does the coupon site get for sponsoring the coupon? I was pleasantly surprised that it didn’t launch a dozen pop ups or required eight mouse clicks for the coupon. One easy mouse click got me the coupon/promo code.
This seems somewhat unique to the Internet. Local brick & mortar stores sometimes have coupons. But you have to wait for one to show up in the mail. Usually the coupon is for a specific product and brand. Usually for something you already have or don’t need. The Internet coupons are much more generous.
Whats the deal? Why the generosity? What does the web sites get out of this?
I would have placed the identical order with Burpee without the promo code. Getting the discount was just a nice bonus.