My local Starbucks has taken to playing cruel jokes on me. Let me first offer a preemptive “bugger off” to the Starbucks-bashers who would berate me for shopping there in the first place. I am familiar with your complaints. Now go. I don’t live in a funky college town with numerous coffee shops any more; I now reside deep in the heart of Fairfax County, Virginia, the second wealthiest county in the nation, if statistics are to be believed (my checkbook tends to deny this, but that’s another thread entirely). The ground is thick with yuppies. The coffee shops within driving distance of my home are either S-bux or nothin’. I used to like buying my coffee there, because before they became a huge mega-corporation, they used to be a pretty good company, with good ideals and treated their employees well. But I digress. I more often buy my coffee at Fresh Fields, where I can get organic shade-grown beans (AKA Tree-Hugger Coffee), but at least Mega-Coffee has Fair Trade beans.
The last few times I’ve gone there, I’ve looked up at the “menu” board, where ostensibly the coffees they have available for purchase are listed, in case they have something I like but isn’t out on the display. On a visit about 6-8 months ago, I let out a little gasp of delight and said, “You have Panama? Gimme some of that!” “Um, no, we don’t have that.” Crestfallen, I got a pound of Fair Trade—which is not bad coffee, it’s just not what I had gotten my hopes up for. The last two times, it’s been fair Mexico that has teased me. I LOVE Mexican coffee almost as much as Panamanian coffee. It’s goooood stuff. The first time, the young fellow told me they were out of it but would have more soon; he sold me my fallback Fair Trade for the employee price to make up for my disappointment, which I thought was marvelously kind of him. Tonight, I once again ventured in and again inquired as to the availability of Mexico. “We don’t carry it.” You don’t carry it? Then why, pray tell, is it listed up there on the wall? What on earth is the purpose of that board? To raise the hopes of your customers so that you can cruelly dash them, I suppose. Is it really that difficult for someone to get up on a ladder and take the damn thing down, at the very least to prevent the patrons from asking for things they can’t have (then again, maybe I’m just the only one naïve enough to think that those coffees are real).
So of course I once again got the bridesmaid Fair Trade, and am off to Peace Coffee to order some organic, shade-grown, fair trade Mexican coffee!!! I have to wait two weeks for it, but at least they have what I want!
Sheesh.