Has anyone noticed the latest scam being pulled on us by businesses, the ones who sell us food? I didn’t until I heard about it. You go and buy your favorite bag of candy for the normal price and go home happy. You don’t notice that it is now several ounces lighter.
You buy your small cans of vegetables, single serving type, for the normal price. At home you might notice when you open one up that A) there’s a bit less vegetable and more water or B) the contents don’t seem as full as they used to be. You probably won’t notice the decrease in weight on the can.
You buy your big box of macaroni for the normal price, however you never notice that it is now an ounce lighter.
You buy a box of your favorite candy bars and don’t realize that while the number of bars is the same, they are each slightly smaller and the box weight has dropped by an ounce.
Downsizing, is what the food companies call it. Screwing the public is what I claim it is. The companies say it is better than raising the cost of the item. Researchers say that if the companies raised the cost, people would by the same stuff elsewhere, from other, cheaper companies. People hate to be screwed. People fight back when they understand they are being screwed.
The companies know this and they also know that the average citizens do not keep track of weight on things they buy. Kids might notice the slight decrease in candy bar size, but the adults probably will not and the adults carry the cash. So they quietly downsize the product.
They chuckle to themselves as increased cash rolls in: the people are such suckers, ripe for the plucking. They’ll get caught eventually, but until then, the profits are great.
They learned the Tampex lesson well. The American woman got pissed.
You don’t piss off the American Woman. Especially not in the area of products designed for her.
Tampex dropped the contents of their product by 6 items. They did not drop the price. The American Woman caught on. The American Woman said ‘screw it!’ and stopped buying Tampex. Tampex nearly went into receivership. The board of directors put the company up for sale but no one wanted to buy it. Finally Tampex returned the 6 items to the boxes and made sure the American Woman knew about it.
The American Woman started buying the product again and Tampex came out, so to speak, of the red.
There has got to be a way to keep us from getting screwed by our businesses. You almost need a lawyer present to buy a new car, and if you buy a new house, you’d best have an accountant read over the mortgage options to decipher them. Plus, when you select a Bank, you have to learn of all of those hidden fees – like paying $15 for a resupply of bank checks, one style only, when you can get twice as many, select through 50 styles, for $20 from a mail in check company.
Then, the two free calls to the bank, and 25 cents for every other one. The 75 cent autoteller fee to get your own money from one of their machines fastened right onto the wall of the bank. The $25 bounced check charge. Then, if you run out of money in your checking account and don’t bounce a check, the $5 insufficient funds charge. The $2 bank money order charge. (The $4 walk in the door charge, the $1 leaning on the counter charge, the 50 cent handling your money in person charge, and the $2 service charge for keeping suckers in a basket for the kiddies.)
I once got rid of my bank accounts, then discovered that unless I had an account, I could not cash my pay check!
So, how can we convince businesses that finding ways to screw us is not a good thing?