The Lincoln commercials from last year are back. In these a woman returns home and goes inside only to see - it’s Christmas. Kids are playing, dogs are jumping - everyone is having a good time. Unable to cope she retreats to her Lincoln and lays back with the music playing.
They just started and I have seen it about 8 times already. But this time I spotted a detail. She pushes the number 1 button on the seat control to recline. That means instead of number 1 being her driving position it is her “can’t cope” position.
Annoying because I want to kick the two people in it in the teeth.
“Honey, I did a little early shopping, here’s a watch for each of us.”
“Thanks, sweetie, I did some shopping too; here’s two pick up trucks parked outside our five-million dollar home.”
“I WANT THE BLACK ONE!”
Ok, what the hell does that yuppie do for a living that he can afford that kind of shit? He’s not a famous actor or athlete, so what are we suppose to think? Successful college man who made good in the family hardware business? Managed his money well and got lucky in the market? Trust fund baby? Drug lord?
Who, precisely, is this commercial aimed at? Who the fuck is buying a hundred thousand dollars worth of vehicles on an early shopping whim? And why would any of those people need a commercial to remind them to throw their money away?
As I said, I want to kick that young, beautiful couple right in their teeth.
Not to rain on a perfectly good rant, but…
At the end of the commercial it gives the info that it’s a black friday lease sale for $2500 down and $225/mo for 24 months. I’m pretty sure alot of people could afford 2 of those, maybe even you.
And how did he manage to drive both vehicles home? And how did she not notice them parked in the driveway when she got home from shopping? And most importantly, why do they not have giant red bows on top?
WAG-For that kind of sale, a salesman could drive the other truck while followed by a second in a separate car to drive both back. Especially if it’s a short drive.
FYI, here is one version (there are several, with different finance options) of the GMC “One for you. One for me” commercial. It offers zero percent APR financing over 72 months for “well-qualified” buyers and the very-hard-to-read fine print says monthly cost of $13.89 for every $1,000 you finance and average down payment of 7%. (BTW, we don’t see much of the house they live in, but it’s obviously very, very nice.)
Or, they can go completely contactless. Lease them online, and they’ll be hauled to your driveway on a flatbed truck. Many dealers have that option now.
My mother bought a new Lexus about five years ago and wanted the giant red bow experience. So they presented the car to her in the dealership with the bow on it, but removed it before she drove it home. I’m sure if you want to keep the thing, they’ll give it to you (while folding the cost in the car’s price).