I thought the idea was, if it were a real and unrehearsed testimonial from someone who isn’t a paid actor, it’d come across as a somewhat awkward attempt at sounding smoothly conversational — and all of that earnest sincerity would maybe need to get edited, with some obvious cuts, into something that sounds almost polished — and so, if you’re instead just having a professional mechanically recite a scripted speech, you insert some cuts to make it look like that.
Local real estate agent specializes in personal touch, people giving up homes they’ve lived in forever and finding it hard to let go.
Testimonial from one lady: “He was interested in what was important about the house to us, to us.” Yes, she repeats to us. Very clumsy.
There’s one for Ikea. It’s “Do Try This At Home,” and it’s a hard rocking “Come on, come on, come on,” hard-driving kind of song to accompany the visuals.
But the visuals! Laid over animation on live action, always in motion, very quick cuts, anime animation of kung-fu at one point—I’m surprised that there have been no complaints yet about how this commercial is inducing epileptic seizures. Maybe there have been, but Ikea has bought the ad spots, so we’re stuck with them.
I just hit the Mute button, and find an excuse to go in the kitchen. Ikea, you’re not selling me on anything, if your commercial makes me leave the room.
A new-to-me Lume commercial (there are soooo many with several different marketing strategies) is a woman in aftershower garb–not the gyno/chemist who invented it-- and she has a heart to heart talk with the camera that goes something like:
I used to sit down and the smell of my coochie would waft up to my nose and I thought I needed a shower but Lume taught me I don’t need to bathe at all! All I need to do is use Lume like a teenage boy uses Axe and I won’t have to shower for 3 days!"
Sure that’s paraphrased but that is the jist of it. Gah! Lume commercials really rub me the wrong way (with cupped hands as demonstrated).
I’d like to see an interview of the QA person who tests the efficacy of these products. It would have to be a before and after test, and only extreme cases could really measure it.
If such a person exists. Snake Oil doesn’t generally go through a rigorous testing process.
But the results of snake oil products are always nebulous. With this stuff, the person either stinks less or not. It has to be effective to some degree.
It is effective my sons’ laundry no longer makes my eyes water. The commercials suck, though.
It’s not snake oil, it is just a product whose use is silly. I am sure it does what it is advertised it does. Its just that washing is better.
Somebody’s confused. I just saw a Black Friday Balsam Fir Artificial Christmas Tree commercial on Antenna TV.
Yeah, I double-checked to make sure I wasn’t watching something off the DVR from November.
Another commercial that makes me hit fast-forward: A group of people ask someone if he can take their picture, using one of their phones. He says, “No problem,” and then as soon as he sees the phone he says, “Oh, problem”. Apparently their phone is incapable of taking a decent picture because they don’t have Verizon. Part of his explanation seems to revolve around all the features their phone doesn’t have (none of which are relevant to what they want to do with it). The fact that he thinks that they would want a bunch of pictures of him leads me to believe that he’s some sort of celebrity, but I don’t know him from Adam’s off ox.
He is just an asshole.
So, not an asshole I should have recognized.
My wife had some vague idea who he was. I just figured he was a random has-been who’s trying to make his way in the world of commercials, and he’s far too off putting in them for me to look him up.
I find it annoying that the worn husk of commercial pitchman Arnold Schwarzenegger is making me feel sorry for him. I’m not sure what he’s selling.
@Tony Hale. No, I’ve never heard of him either.
There’s a commercial here in Canada that bugs me. A woman parks her car in her driveway and emerges with bags of groceries. A kid, dressed as a hockey goalie on a nearby lawn, begins a slow clap. A passing soccer player, also a kid in uniform, does the same. A kid in a baseball uniform does the same from an apartment balcony. A basketball-uniformed kid. More kids in sports uniforms join in.
Then the voiceover. A kid’s voice, naturally: “Kids need sports. And [Charity Name] is here to help make it happen.”
The aims of the charity are to provide all kids, regardless of financial means, with the ability to participate in organized team sports. That’s a fine goal (heh), but here’s the thing: it’s geared towards kids participating in organized team sports. There seems to be nothing that this charity will do for the kids who prefer individual sports (e.g. tennis or figure skating).
And there is nothing in the commercial that encourages kids to get out and play sports on their own. No pickup football in the park, no pickup baseball in the schoolyard, no pickup road hockey. I’m pretty sure that if a kid showed up at the door of the charity asking for a few dollars in order to buy a football to take to the park, or a hockey stick for road hockey—or for that matter, a tennis racket—they’d be told to join an organized league. Oh, and sorry, tennis player; we only deal in organized team sports. Maybe you should try soccer instead.
Kids need sports, I agree. But they do not necessarily need organized team sports. As long as they’re playing or doing something physical that they enjoy, it need not be as part of a team, in leagues organized by adults. I find this commercial annoying—but I find the implication that organized team sports are the only thing preventing Johnny and Suzie from becoming physically unfit couch potatoes, to be even more annoying.
Hehehe, I’ve seen in in a show, too. I basically have face blindness. If you change your hairdo (or even just your shirt), you can pretend to be a new person to me with a reasonable chance of success.
Ok. This is medication. Not sure what for.
Ist one…lady goes on the meds and walks around her neighborhood with an blaze orange Travel cup. In the foreground you see the cup. When she’s walking it’s ahead of her.
2nd…a male teacher goes thru his work day with the blaze orange cup. He’s either following it or it’s very large in the foreground.
WTF?
What’s with cup?
What does it have to do with a medication?
Who walks around all day holding a cup, way in front of yourself?
If they’re drinking that much liquid, I hope the facilities are always close.
Good grief.
The medication is meant to treat certain types of involuntary movements. So, instead of having jerky-motions trouble just filling up a cup, you could — after easily filling up an even bigger cup — confidently carry around a cup of steaming hot liquid, with one hand, while performing tasks with your other hand: ably using your keys and your cellphone instead of simply dropping them, or teaching a classroom full of students who’ll fist-bump you upon learning from your every gesture, all while you hold your drink perfectly level. Why, you can even smoothly wave ‘hello’ to an attractive member of the opposite sex instead of spilling stuff all over yourself!