They did. Perhaps not now.
I suspect they do. Their demographic consists of people who like the laid-back country atmosphere, a harkening to simpler times, and some of them would also like a meat substitute for their breakfast sausage.
Over the last few years they’ve also significantly upped their diversity hiring and training.
They probably hit the limit of their traditional customer base and feel the pressure to expand, which also means expanding their mindset. But I’ve little doubt we’ll continue hearing stories about locations, especially in the South, where individual managers and stores will still do horrendous things.
The response is so typically Republican. It’s not enough to say: “No thanks, I don’t want one.”
The Republican fucking baby response is: “I don’t wan’t one, so NO ONE can have one.”
Followed by what we see here. “If you make it available to anyone we will watch you burn!!! Even if you are mah furvrit restraaaaant!”
Fucking assholes.
Cracker Barrel has been a brand of cheese since 1954. It has nothing to do with the restaurant but does have a close association with Kraft Foods, though I’m unclear on the relationship today. Anyway, “Cracker Barrel” in the cheese context is indeed related to the old country-store image …
Part of the hostile reaction may be fear that customers ordering genuine pork byproduct sausage will be served plant-based “meat” instead. 
I love how Cracker Barrel is touting its new “healthy” Impossible Sausage, while at the same time introducing Stuffed Cheesecake Pancakes. Just order those pancakes, faux sausage and a Diet Coke, and you’ve got a perfectly balanced low-calorie meal.
I don’t often eat there, but if I’m on the road and get a hankering for Cracker Barrel, I’ll opt for their breaded fried okra, because I am the Most Interesting Redneck Vegan In The World.
My understanding is that the more the plant-based substitutes are added to so they’ll taste more meaty, the more closely they resemble meat’s nutritional profile (i.e., more fat, salt, etc.). On my hone so I can’t dig up a cite right now. Anyway, though vegetarian, far from “health food.”
Deleting my post, as someone else already said it.
Eh, again, Impossible Foods doesn’t directly claim health benefits, and it’s really questionable to do so. There’s evidence that dietary cholesterol, for most people, is not much of a factor in total cholesterol.
Also, that still does nothing about the incredible amounts of sodium.
“On my hone”, eh? I can never keep up with the slang the kool kids are using these days.
Looks like Cracker Barrel missed the boat, anyway.
Looks like they’re suggesting their product is healthier than meat, while making customers Friends of the Earth.
When you squeeze hot hog lard directly into your customers’ arteries, it makes sense to have as wide of a customer base as possible. And by “wide,” I’m not referring to their waists and asses.
Add this to the loooooong list of things conservatives are just gonna have to die mad about. They’re running out of places to call their own, aren’t they?
Chicken is a healthy protein, right? Don’t forget to add a good helping of fried chicken then.
Must be tough having your identity defined solely by what you aren’t. Someone opens the door a crack and the whole house collapses.
Yo.
…
You may be a plant-based life form, buster, but include me out. 
Chicken fried steak is a kind of chicken!
Out of idle curiosity, what kind of oil does Cracker Barrel use for their fried goods? I already know that someone picking an Impossible Meat sausage because they are vegetarian or vegan will not be choosing the gravy made with animal products, but of course there may be people who want to cut down on their meat consumption without cutting out meat entirely from their intake.