I submit that there is a significant distinction between TikTok doomscrolling brainrot and interrupting a message board thread to research an odd unknown and then spelunking a rabbit hole.
The former is an endless series of rolling from one false promise of interest until a threshold of boredom is reached, then on to another, and on and on. Like an infant who’s unable to latch onto any nipple, but is supplied with a whirlwind assembly line of breast, each slathered in Vaseline.
The former has the advantage of being self-directed study, and therefore emblematic of the exercise of free will.
Chicago Sun-Times columnist Irv Kupcinet, when writer’s-blocked, would file “things I discovered while looking up other things.” (Whenever Mike Royko became blocked, he’d have a beer with Slats Grobnik). These columns were often better than the standard think-pieces. Too often, a reader only is offered three options: something they already knew, something they already believed in, or raw seeds that may sprout into something neither the author intended nor the reader expected.
French Writers:
One flew East, One flew West, One flew ver the Cuckoo’s Nest
Answer: Astolphe-Louis-Léonor, Marquis de Custine, , Alexis Charles Henri Clérel, comte de Tocqueville, and Donatien Alphonse François, Marquis de Sade.
I’m somewhat confident that the first of those three will accumulate the most curiosity hits.
“There is much pleasure to be gained from useless knowledge.” ― Bertrand Russell
“The production of too many useful things results in too many useless people.” — Karl Marx
Your own life experience may prove the first, the Venice wedding of Jeff Bezos the second. But I propose that we propagate the flux of useless ideas as a counter to the false enrichment of useless goods (hawked on TikTok) as a means of creating a race of useful people living meaningful lives. Bravely highlighting unknown words and French names and sweeping valiant fingers over to the “look up” option.