They do it as a public service.
I defy you to produce one person among us who would want to live in a world without giant inflatable monkeys. It’s what separates us from the terrorists.
I for one welcome our giant inflatable ape overlords.
$5.30 including tax (crap, that’s state of Michigan tax).
They’re 6 or 7 bucks depending if you’re far away from civilization or not.
“Grrrrape ape…grrraaape ape. Hey Beagley-beagley…”
I can’t answer your question, but the car dealerships around here don’t even go to all that trouble.
When they have a tent sale, they just put up tents over the cars that are already in the lot!!!
Yeah, but around here there are so many of the things that you have to remember what color it is, and whether it’s wearing sunglasses or not.
Anyway, I guess I’d rather have those big gorillas bobbing around than those stick-figure things made out of nylon tubes that they blow air into from the bottom. For some reason those things creep me right the hell out.
I’m curious–Does a minimum wage kid standing with a sign “cost a lot of money”?
Is the profit margin so low that you can’t add one worker for a few hours?
(I assume the sign-shaker kid only worked from after school till dark)
This thread raises another question about advertising that I’ve never understood: The constant barrage of ads from very very well known brands.
Like Coca Cola. Everybody in the western world knows how much cola he likes to drink. Does seeing a dancing bottle of coke on TV make you say, “Gee whiz, I wonder what that tastes like? Maybe I’ll like it more than the coke I had for lunch”
Sure, for a new product, advertising is vital…but for the same cola that I’ve been drinking all my life, and which I see all around me every day, I dont need any reminders.
One day while I was driving I was feeling especially friendly and noticed a board shaker on the median of a very busy intersection. I rolled down my passenger window and said “HI! So how much do they pay you for that?”. He said he got ten bucks an hour. That’s a fair bit more than minimum wage. I responded “Cool! Good for you!”.
It’s not always just the minimum wage kid out there either. Depending on the volume of the store, you might have two, but a store that has two is much more apt to be able to support two people out there. In any case, it’s not necessarily just having the person out there that does you in. It’s having the person out there. Let me explain.
the corporate people want the shakerboarder (that’s what they call 'em) out there all day, every day. That’s also an extra body you can devote to prep work literally sitting outside. In the morning, or around lunch, it’s a lot more efficient and cost efficient to bring them in and help pound out prepwork. Additionally, stand alone stores (ie: not ones in a mall or such stores that have abnormally high traffic) are pretty slow in the morning. You end up playing the “I wonder how high our labor percentage is going to be right now?” game until it picks up, sometimes not until some time when dinner hits. Sometimes, devoting yourself to having a shakerboarder outside, on a very unexpectedly slow day, can sink your labor goals by themselves.
That’s unfortunately the problem. They want you to hit or beat your labor goals. In order to do that, sometimes you need to NOT shakerboard as well. Corporate people don’t care, though. Sometimes they’re insidious people, too. There will be some median workers working at the offices downtown, and if they don’t see you with a shakerboard, they feel it’s their duty to pass on that information as well. You can get busted by such acts.
The profit margin for Little Caesars is pretty large, but it’s also smaller than most other places due to the fact that the pizzas are only 5 bucks. The power comes from the amount of product they push. I worked/ran a few stores. I’d say, on average, the average store would gross you about a thousand per day. That might be conservative, seeing as how a bunch of stores are super megastores that rake in the cash on a basis that would blow your mind for a stupid little pizza place. As McDonalds’ profit comes on the back of french fries, so do Little Caesars’ profits come from crazy bread. That 2 dollar bag of bread costs (depending on the price of cheese at the time) runs you about 18 cents to make. Excluding tax, that’s a 1000% markup. (FYI, depending on the price of cheese, the profit per regular round pizza is about 2 to 3 dollars).
As to your query on the innundation of commercials, I think they’re for the generation growing up. They haven’t been saturated with Coca Cola goodness yet. Even then, that would quickly change, in my opinion. Many marketing people believe repetition is what does it. I think the quality of commercials is a vastly underrated trait when it comes to marketing. That’s just little old me talking, though.
Very pleased to know it’s working …heh heh heh