Flugtag. I don't get it.

You get in a box, and you roll off a pier. What the heck is the attraction?

… because Burning Man is too far away? Because people get hurt bungee jumping? Bragging rights? Because being able to fly farther than some of those failures in the old movie reels of experimental aircraft would be really cool?

If you can’t find the fun in flying (read: controlled falling) off the edge of a ramp and plunging down into cool water whilst quite possibly wearing a silly costunme and/or being in an equally silly contraption that will never in a million years fly, yet you attempt to make it anyway, then Good Lord I don’t think there’s hope for your sense of fun.

I thought it was a publicity stunt for Red Bull?