A month shy of a year from when I started this thread and they still play The Office more than anything else combined. Why don’t they just rename the channel TOC (The Office Channel) and be done with it.
Gawd forbid Comedy Central actually play something that’s funny. And Kripes forbid they actually put some variety in their line up.
This is proof that it’s very profitable for them. Are you suggesting that they do something that will cause them to make less money to avoid annoying you? I cut the cord several years ago but to the best of my recollection, there were over a hundred channels with all manner of different shit to choose from.
They (unfortunately) injected Friends and Seinfeld into their evening line up at least a couple nights of the week, so I guess that counts as “variety” if that’s what you’re looking for. Naturally I watch it less now. But The Office is great background noise. What I can’t stand is the day of the week they run The Cleveland Show. Talk about your third string (and that’s even ignoring the very troubling aspect of it essentially being animated black face).
Do cable networks care more about ratings during Prime Time than other times of the day? Because that would explain a lot about why they replay certain shows constantly during the daytime.
Generally speaking, yes. Viewership numbers (i.e., the percentage of people actually watching TV) are substantially higher than during daytime, or late at night. What they care about (because it’s what advertisers care about) isn’t just the rating, per se (i.e., what percentage of viewers you’re getting in a time slot), but also the absolute number of people watching (“exposures”), as well as the demographics of who’s watching.
It may be annoying as hell to someone who hates The Office, but as @hajaro notes, given that they have run it a lot, for an extended period of time, they have undoubtedly figured out that it draws pretty good audiences, especially given that they likely don’t have to pay a great deal for it (i.e., it’s not original programming).
IMO, The Office is a very good program to air during the pandemic. Almost more than straight comedy it’s a feel-good show plus it’s very well made.
Perfect for people who are bummed out and shut-in to some extent. I really can’t think of a better pandemic show.
I think there are people who need a laugh-track to know when to find something funny. The Office isn’t exactly subtle, but maybe too much so for some folks?
You want people to blow their brains out?
Subjecting folks to the same drone over and over and over again can only lead to negative results. Like suicide.
Looking at their programming schedule online right now, this is a big issue for them. Outside of Trevor Noah’s show, and paid programming in the middle of the night, they are playing the hell out of only four shows:
South Park
Futurama
Office Space
Seinfeld
There are a few other comedy shows that they run for an hour or two, like Parks & Recreation, Schitt’s Creek, and something called “Tha God’s Honest Truth with Charlamagne Tha God,” but the above four easily make up 75% of their schedule.
I’d suspect say it’s less that the channel is more profitable this way, but that it gets a greater return for the dollar. They’re being cheap, only licensing a few shows that give them outsized returns.
It wouldn’t surprise me if they don’t care for the channel at all, but keep it for South Park and the Daily Show. Moving those shows to a different channel might be hard.
Comedy thrives on the novel, and the new stuff is all online these days.