I was driving home tonight listening to the radio and another insulting Geico commercial came on.
I went something like this:
Mother: What is wrong with my son Doctor?
Doctor: I’m sorry Mrs. Johnson but I am afraid that your 3 year old Johnny has a rare and potentially fatal form of childhood leukemia but I do have some good news.
Mother: What is it doctor? Do you have a cure?
Doctor: No, but I just saved 15% on my car insurance by calling Geico.
Ok, the commercial wasn’t exactly like that but it was pretty close. Geico has a whole series of radio and TV advertisements that share a common theme. The start by giving someone really bad news and then the announcer says “but I have good news, I just saved 15% on my car insurance by calling Geico.”
What sick self-centered fuck thought up this campaign. It’s not funny; it is very offensive. I want to throw something through my radio or my TV every time one of these commercials come on. I will never ever call them or use their web site even if I could save 90% because of these commercials. Way to go ad agency and marketing department.