Hardee's can stick their Philly Roast Beef where the sun won't shine.

(Not much of a rant, but it is a Hardee’s rant)

I listen to the radio at work all day. Yes, it’s some corporate radio station, but I’m friends with a lot of the DJs there and I like a lot of the stuff they play. But this is not what makes me want to throw my radio off the top of the building.

Apparently, Hardee’s has a new ad campaign for their “Philly Roast Beef Sandwich”. This involves some pseudo-desire for disgusting breath, since apparently the sandwich is covered with onions and peppers. Part of the “plot” of the commercial involves a verbal transaction similar to this:

Sue: I don’t know, I love Bob…but…
Jane: But what?
Sue: His breath is just so…fresh. :eek:

So, Jane suggests sending Bob to Hardee’s for this Philly Roast Beef sandwich. I know it’s supposed to be a joke, but c’mon. What moron came up with this idea?

It gets worse! There is another commercial that has the sounds of a couple “making out.” Let me tell you, it doesn’t sound like they’re kissing. It sounds like someone is receiving a sloppy blowjob. This goes on for about 20 seconds. (20 seconds too long!) Suddenly the noise stops. The guy says, what’s wrong? Is it my technique? Is it too much tongue? Is it too much pressure? Do you like girls? Are you one of those people who has to get married in order to fool around? No, she says. The girl ends up complaining that her guy’s breath is too fresh. Apparently Hardee’s has spent a billion dollars on advertising, since this commercial is on at LEAST 3 times an hour. WHAT THE FUCK?

Ya know, it’s enough to make you vomit, all the sound effects they use. I’m glad I listen to the radio in my office behind a locked door, because I would hate to have someone come into my office and hear the disgusting noises that this commercial emits. And you can’t get away from it. It’s on the “adult contemporary” channel, the “pop/rock/r&b” channel, and the “rap” channel. For Og’s sake! Who wants to hear this noise? It sounds like a microphone was embedded in the teeth of the actors involved!

Ya know, there was a time when I would eat at Hardee’s, albeit either extremely drunk or just hungover. I used to like their burgers, but I wouldn’t give a penny to a bum in their parking lot now. I’ve read most of the Hardee’s / Carl Jr.'s (or whatever it is) rants on this board, but I have finally had enough. Hardees can take their disgusting commercials, their greasy food, and their fucking philly roast beef sandwich and shove them straight up their collective asses.

Thank you.
Yes, I know, I could just turn off the radio, play some CDs, or just sit in silence, but I like this radio station. I like the DJs. And I hate working with no background music. Most commercials don’t even phase me. These just take the cake, though.

For what it’s worth, I think Hardee’s/Carl’s Jr. is having some financial problems, particularly in the southern U.S. (And Lord knows we love our fast food down here.) About a year ago, I talked with a guy who used to be the district manager for some (if not all) of the Hardee’s restaurants in a three-state area in the South. He got laid off and rehired as a contractor, which made him somewhat bitter (lost health benefits). At any rate, he told me that the company was really struggling. I’ve seen evidence of this myself – the only two fast-food places to go out of business in a 20-mile radius of my office within the past two years have been a Hardee’s and a Mrs. Winner’s.

I agree with you about their advertising (although I haven’t heard the “breath too fresh” ad). I’m not sure who’s advising them on their ads, but they need to get somebody new.

Mrs. Winners was good chicken, but Popeye’s beats it hands down. No Hardee’s here.

Speaking as a Philadelphian:

What the hell is “Philly Roast Beef”?

Bastards. (And just so y’all know: if you order a Philly cheesesteak anywhere beyond an hour outside Philly proper, it’s almost certainly NOT authentic.)

Damn right, Res! I’m from 45 minutes away and it just gets worse the farther you go.

I guess their point is if you don’t like the roast beef breath, you can always try sloppy-blows.

Damn right, Res! I’m from 45 minutes away and it just gets worse the farther you go.

I guess their point is if you don’t like the roast beef breath, you can always try sloppy-blows.

Damn right, Res! I’m from 45 minutes away and it just gets worse the farther you go.

I guess their point is if you don’t like the roast beef breath, you can always try sloppy-blows.

Damn right, Res! I’m from 45 minutes away and it just gets worse the farther you go.

I guess their point is if you don’t like the roast beef breath, you can always try sloppy-blows.

So pissed you had to say it four times.

Those east coasters sure do get worked up about Philly roast beef cheese sandwich food products.

You bet we do.

I think Hardee’s is TRYING to go out of business or something. First the 6 Dollar Burger campaign, now this.

I haven’t heard these commercials. . .and judging from the incredible outrage, maybe it’s better I haven’t.

I haven’t heard these commercials. . .and judging from the incredible outrage, maybe it’s better I haven’t.

Amen, brother. I’ve had a pseudo-philly steak and cheese (a friend actually went to Philly to learn how to make them correctly, but we live in Charleston, SC) and it was damn good. But a Philly Roast Beef? It makes me think of an Arby’s Roast Beef sandwich with peppers and onions. Blech!

Ya know, I know Hardee’s employs lots of people, but if this company goes in the shitter, it really won’t bother me. If they have to resolve to some advertising exec to get off by making practically obscene commercials, well, straight to hell with them, I say.

I think Arby’s and Hardee’s are the same company - they have different names in different regions. Kinda like Hellmann’s and Best Foods…

Delores, maybe you’re thinking of Hardee’s and Carl’s Jr., which ARE the same restaurant in different parts of the country. Arby’s and Hardee’s are different places with different menus. WE have both of them here, unfortunately.

I rarely eat at Hardee’s but yesterday the Janettes wanted to eat there for dinner. I had a hot ham & cheese, which was bland but certainly edible. And it wasn’t a burger, at least.

Speaking of cheesesteaks, any of the New York Dopers been to the B&B Sandwich Shop yet?

This guy, ex-chef from someplace famous, ONLY makes cheesesteaks, sells 'em out of this storefront in the Village. When he runs out of his marinated onions, he just closes up shop. They aren’t authentic Philadelphia, but they sure sound good.

I was in the neighborhood yesterday around lunchtime and the existence of the joint completely slipped my mind…I kicked myself when I got back home for missing an opportunity.

Well, while I’ve never had one of these sandwiches, I’ve heard the first of the commercials you mentioned. The sound effects might be a bit much, but overall I think they’re a pretty cute pisstake on stupid breath mint commercials.

Potato/corn chip commercials, especially Pringles, are my personal bitchtarget where sound effects are concerned. Yes, my little gen-x assmonkeys, we KNOW they’re crunchy. Now CLOSE YOUR MOUTHS!

All IMHO, of course. :slight_smile:

Threads like this make me so happy I have xm radio. :slight_smile:

Man, seems like a lot from Philly ends up where the sun don’t shine.
:My first D&R: