Help Me Find Russell Simmons New Book

So…

A friend of mine informs me that Russell Simmons, CEO of Def Jam Records, has a new book out. He tells me that Puff Daddy made all the contestants on “Making The Band” read this book, and that Simmons was on a BET show promoting it.

The trouble is, I can’t find a listing for it on Amazon, and I don’t know the title. I failed at finding it on a Google search.

Can anyone tell me the name of this book? And if it’s available yet?

Any help is much appreciated.

thwartme