I don't WANT to smell like Paris!

There used to be an ad for Caswell-Massey colognes that had, in big bold type:
Smell like George Washington!
Our first pres. was a customer at C-M (which has old roots), and always ordered the same fragrance, for which they still have the recipe (or so their advertising states), so you apparently really could smell like the big GW.
I note that, if this is all on the level, he actually used the stuff, and didn’t endorse it. That places him way above Paris, britney, and company.