Glad to see someone else say this; I think the name is a further abomination of an already-bastardized short form (yeah, I don’t like “Sci Fi” either). But what’s really kind of sad is this guy whining about how he created it and how NBC ripped him off for the rights. I wouldn’t be bragging about creating that particular idiotic term.
Oh, and I’ll agree with the rest of it, too. Kewl misspellings for whatever effect are just lame.
Glad to know I’m not the only one who has a problem with this. I turn on the TV, see this “SyFy” thing, and think, “maybe that’s the kids’ SciFi channel. If so, way to destroy their fragile understanding of phonics.”
I live in fear of stumbling on an episode of “My Lil’ Battlestar”.*
The rest of it parses decently well, but… “ur” for “you’re” ? Goes onto the pile. Reads as “errr”, like what my chihuahua does when she’s contemplating an outright bark but hasn’t progressed that far.
Similarly, in the 80s I used to see “SMASH THE STATE” graffitied on walls. Except the As would be written as anarchy symbols, which to me says “anarchy” on its own. So I would inadvertantly read it as:
SManarchySH THE STanarchyTE!
(Pronounced “Smanarkeesh the Stanarkeet”, which could be the name of a wizard from a bad fantasy novel.)
Mark Twain commented on this problem. He wanted to mimic people who pronounced “once” as “wunst”. That looked wrong, but “oncet” looked like it would sound like “onset” and “once’t” was just hard to read and sound out. His writing contains all three forms.
Trademarking a common word just doesn’t work, because anyone can still use the common word. But if you have a cutesy misspelling, why, now you have an intellectual property right that’s easy to defend! Hence “Coors Artic Ice”, Oreos filled with “Double Stuf”, donuts by “Krispy Kreme”, and so forth.
Man, I am out of the loop. I thought “ur” was short for “you are.” I was wondering where the “a” was, so it would be “ura kewl dood.” Live and learn.
And I’ve been out of the US for awhile and haven’t seen the SyFy thing. (Looks like siffy to me, too.) Was it because too many people were pronouncing SciFi as “sky-fi”? Hmmm.
A similar thing happens frequently in British adverts and logos where letters are replaced with the pound sign, ‘£’. It’s done for the same reason as people write things like “ca$h prizes”, but what annoys me is that they never replace the right letter. A ‘£’ is in fact a capital ‘L’ for libra (as is lb for pounds in weight), but instead of replacing 'L’s they always use it to represent an ‘E’ or a ‘C’ or even an ‘M’ on its side.
I have the habit of refusing to deal with gamers that cant be arsed to actually spell out words. As if leaving the ‘a’ out of can really saves all that much typing time…then they get all huffy when I tell them in general chat that I couldn’t understand them.
I tend to actually use proper sentences, proper spelling …
You should hear the whinging about it. usually they are asking for some favor or another, like running them through an instance or grouping for something.
I don’t know, when I used to frequent chat rooms I found people who were meticulous about spelling, punctuation, etc to be annoying because they couldn’t keep up with the conversation. Those chat abbreviations (like l8r, and u instead of your, omitting vowels, etc) do serve a practical purpose. They save typing time so you don’t have to wait so long for a response. If there’s one guy who is spelling out everything in full you find yourself having to backtrack in the conversation to figure out what he’s talking about - everybody else will have moved on to a new topic by the time he has his response typed in.