I’d like to start off with the disclaimer that I generally like Jamie Lee Curtis. With that said, those VoiceStream ads are fucking awful pieces of shit. They are just as, if not more, irritating and ubiquitous than the Pepsi moppet. This is because they are constantly overplayed and also mind-numbingly stupid. I will give two examples for those of you lucky enough to have never seen them (you are among the blessed):
Jamie Lee Curtis is bored at a party. Rather than excuse herself and go to the bathroom and sneak out thataway, or at the very least hunt down some Valium in her host’s medicine cabinet, she inexplicably calls someone on her cell phone, crawls under the table, and eventually escapes. Gee, without VoiceStream she’d still be at that party!
In the other one I can think of, Jamie is in a broken elevator. Using her magical cell phone, she calls some random stranger who instructs her in how to ride the elevator cable, which somehow is not broken, up to the party. The doors at the top of the shaft are magically also open, no one else has magically not fallen into them, and (most magically of all) despite having no free hands nor pockets, her cell phone disappears while riding the cable up and reappears when she gets to the top. Why? Who gives a shit?