Classics: Is there an official Olympic everything?
An update from the 2012 event. In the UK legislation has been passed and is being rigorously enforced (yes, inspectors hired for the purpose and zealously touring the countries) to protect the commercial rights of the sponsors.
There are companies who have provided goods and services at events who are forbidden to make or allow any statement that they are providing anything, and the ban extends in perpetuity.
For example a small, long established, Greek restaurant which has always been called the ******* Restaurant has been forced to hide its name from view for the duration of both the abled and disabled activities.
Another example - a railway bridge which has for years advertised the local brewery in Cardiff has been covered over because of the soccer being played in the Millennium Stadium.
Yet another - all the restroom fittings in the soccer grounds have had stickers placed to hide the manufacturers’ names because they are not official sponsors of the events.
I could perhaps have made this posting clearer, but the list of words forbidden to be used and the list of places where they may not be used is several pages long, and I don’t want to appear in court. Sorry, you will have to guess the restaurant’s name above.
Incidentally you will be pleased to learn that these games are “on budget”, now that the original £2,400,000,000 has been “corrected” to £11,000,000,000.