OK Go's new video

I think it’s worth watching a few times, at least pausing it several times.

Again with these guys it seems that their song is secondary to their video though I really like This Too Shall Pass and Here It Goes Again and not just because of the videos.

Nailed another one. Had me from the first few seconds.

Okay, that was cool. Think it was really one long take?

It’s weird, they’re almost more directors than musicians. If they ever got together with Gondry, they might accidentally literally blow my mind.

Cool video. HUGE fan of ‘This too shall pass’ (although I prefer the marching band version)

Some really nice examples of optical effects. Loved the mirrors and the cubes most.

Good example of forced perspective with a mirror near the end.

At least the music is okay if nothing to write home about, unlike many other YouTube goofy visuals videos.

Wow very very cool. These guys are amazingly creative (or have very creative friends at the very least). I loved the celebrating at the end.

Thanks for sharing-- enjoyed the optical illusions.

WTF, my head is still spinning. That was very cool.

I thought the celebrating - and applauding the crew who helped pull it off - was a great touch.

IIRC, “Here It Goes Again” (still my personal favorite video by these guys…the music’s hit-or-miss for me) was directed by the sister of one of the band members.

Yeah, got to say that that’s the best music video I’ve seen for some time.

I don’t really like the Rube Goldberg video that got all the praise, I like the alternative version way more (song and video).

Yep, it definitely was. Single take videos of ridiculously complex setups and choreography are OK Go’s “thing.” If you haven’t seen any of their previous videos, go to Youtube and check out the treadmill dance for “Here It Goes Again,” the 3-minute Rube Goldberg machine of “This Too Shall Pass,” or the outdoor live-action stop motion of “End Love.”

My personal favorite is the massive live performance of “Needing/Getting” done while driving a car, the video for which isn’t a single shot per se, but was built entirely from footage and audio recorded during a single take. It’s one of the most creative musical performances I’ve ever seen.

As an aside, people often find OK Go’s actual music a bit hit-or-miss, but I personally love their songs. Stylistically, they’ve veered over time from the jagged dance rock popular during the mid-Aughts to an airy, more studio-focused style, but they’ve consistently been one of the most uninhibitedly joyous bands to emerge during the internet era. Listening to their music never fails to put a giant, stupid grin on my face.

I love this one too. More marching bands should incorporate Ghillie suits.

Very nice! I love their creative videos. I really like White Knuckles but I’m a sucker for all the dogs.

Thanks for posting.

You can tell it was done in the same space and by the same crew that did their This Too Shall Pass Rube Goldberg video.

I love all their stuff, especially their video for End Love, But this is in their top two or three for me. Love optical illusions and forced perspective.

Also, their last album Of the Blue Colour of the Sky was pretty damn good too. I hope their new one is at least as good as they seem to get better with subsequent releases. Downloading their EP now…

I was wondering if it was the same place. I thought i recognized some of the structures but then there could be a large number of warehouses built to a similar plan.

Yes, she’s directed several of their videos. If you watch Skyscrapers, that’s her doing the dancing as well.