The gecko visits the desert - new commercial.

The Geico gecko’s journey takes him to the American Southwest, where he encounters a strange duo.

Wile E. Coyote and the Roadrunner

I’d like to see that fucking gecko annihilated once and for all.

I didn’t like it. It was basically just “our cartoon character meets some other cartoon characters, and absolutely nothing interesting happens”. I’d expect at least some attempt to sell insurance to WEC&RR. Though I suppose that this might just be the kickoff to a larger ad campaign where that happens.

I sort of agree. Aflac had a more interesting approach.

http://www.youtube.com/watch?v=gycSplrvGFM

Yeah seriously! Who gives a fuck about the setting of a new commercial starring a shitty advertising character?

I thought it was the best GEICO ad since the “Honest Abe” one.

I also liked the nods not just to Chuck Jones, but to Tex Avery (the piano is Avery circa “Bad Luck Blacky” – note you can see it in the sky when the gecko is looking down the anvil hole).

Good use of the old cartoon stuff but count me as one who Hates the gecko

I like most of the Geico commercials. I think they’re pretty clever. A few fall flat but who can forget the sensitive caveman? And, although many find it annoying as hell, the Weeeee, weeee, weeee! piggy sticks in your head like a Neil Sedaka earworm. And that’s just the point of advertising. To get you to remember the name of the product. Geico does it well.


I apologize in advance for all who have either weeee,weeee,weeee, or dowm dooby do dowm dowm in their head right now.

Probably not a good idea to sell insurance to the coyote…

Geico commercials are more entertaining that network programming.

I’m just glad they got the “meep meep” right.