(This post contains spoilers for all of S1.)
Well, presumably they’ve been actually making some product or service for the past 100 years that results in their wealth and power, which presumably is not immortality/cloning. But it’s certainly possible that they are a pharmaceutical company which actually makes and sells pharmaceuticals, or something, but also has some other inner secret aim.
Definitely the best show I’ve seen in a while. I do think it was maybe 5% too pretentious and self-clever sometimes with fancy cuts and stuff. I was VERY lost as to what was going on when we were cutting between Dylan at his waffle party and Cobel trashing her shrine. And while I appreciate they though about a LOT of the obvious things a lesser show wouldn’t think of, w.r.t. sending messages back and forth, I wish they’d covered the question of what if an innie just refuses to work? Remember, the innies, from their own perspective, are just doing a job as a straightforward economic exchange. So from the perspective of an innie, if they really really want to “get fired” and cease to exist, all they have to do is make it not economically profitable for Lumon to employ them. So, just refusing to work should do it. Or, more than that, just going around smashing everything.
We the viewer strongly suspect that wouldn’t work. But from the innie’s perspective, it should. Hellie should at least have considered it.
But I do love lots of the clever little world-building ideas. For instance, that the innies are all just totally hooked by Ricken’s awful self-help book. Because, why wouldn’t they be? They have no frame of reference, etc.
I also give full props for two of the biggest mike drop twists I can remember in a long time… the identity of Mark’s dead wife, and the outie identity of Hellie.
What I think will really determine where this show ends up in the pantheon of excellent TV is whether, when we’ve see all there is to see, the mysteries from S1 end up having genuinely satisfying answers. Very few shows as mystery-oriented as this one have really nailed that. And quite a few (I’m looking at you, Battlestar Galactica and particularly Lost) have failed that test spectacularly.