He was trying to prove that he was a legal resident of Alabama during the years 2018-2020. But, if you follow a link in the story linked above by @Smapti, you will find that
The report specifically zeroed in on “the 2018, 2019 and 2020 Alabama Form 40 state income tax returns released by the campaign,” because “it was clear there was no redaction in the first line for Alabama Income Tax Withheld for any of those years.” And what they show is that Tuberville paid no state income tax in Alabama during those periods.
Whatever Tommy boy was trying to show, he didn’t do a very good job.
Perhaps the present-day equivalent would be someone who became famous on YouTube or social media, although that suggests we can look forward to President MrBeast.
You may not have seen it or talked about it, but it was on (with Trump) for 14 years with millions of people watching each week. And even if you didn’t watch it, if you knew Trump was on it, his brand advertising worked. Now, you, I assume, would never have voted for him in the first place, so it’s moot, but a Republican that’s going to vote Republican, well, after 14 years of hearing his name or watching his show, may well be more likely to vote for him than someone they’ve never heard of (back in 2016) like Cruz or Rubio.
Plus, it dovetailed with a line of BS that the Republican Party has been spouting for decades:
“Government should be run like a business!”
So when Trump came down the gold elevator, acting the part of the successful businessman despite having not been anywhere near that for his entire career, the party was primed to gobble up his patter hook, line and sinker.
There’s a 2006 episode of L&O:Criminal Intent where the soon-to-be murder victim is bragging he is going to be introduced to “The Donald”. We who did not live in NYC were still expected to know who he was (at least by public reputation),
Considering trump’s actual rep in NYC, I wonder why he was name dropped. Maybe the fact the character was murdered immediately after is the actual message.
Oh well, a different episode name dropped Randy Johnson, and far fewer people know who he is.