In basketball its a 68 team field. And teams play 3 times as many games. Huge conferences are just broken. Iowa plays neither OSU nor Michigan. Wisconsin plays Michigan. Nebraska plays both. This is obviously unfair. I understand that in the 21st century its only about the money but can we at least pretend there is some integrity in the process?
As for what if the 2 best teams are in the same conference, so what? Unless the NCAA starts mandating/making balanced nonconference schedules this argument doesnt hold much water for me. Winner take all worked in baseball for decades.