Cereal Crimes

“Trix are now puffs!”

I saw it happen. I don’t why this pisses me off so much, but it does. I was watching Drake and Josh on Nickelodeon with my kids and during the commercial break the Silly Rabbit ran into a NASA complex, and attempted to hide in a cyclotron which got turned on. The centrifugal force acted upon the cool fruit shapes of Trix cereal, turning them into puffs. No more lemons, watermelons, cherries and other artfully crafted bits of sugar, now we have plain old generic styrofoam puffs. This is announced as if it was a good thing, a happy happenstance of fate.

That’s the official story. The rabbit went into a centrifuge with the entire world’s supply of Trix cereal and turned them into puffs.

My kids beleive it.

I’m forty and I’ve been around the block and know better. It’s all about money.

Puffs are cheap. Artful shapes are expensive.

Back in the day we used to give a shit about our cereals, try to put a little magic into it for the kiddies.

Now it’s all “Trix are now puffs. Deal with it.”

The only thing that makes sense out of this is that they’re blaming it on the Silly Rabbit. You always had the feeling that things were out of control and not quite safe when the Silly Rabbit was around. He doesn’t keep standards very high, and if he’s the kind of rabbit that would break into a NASA facility and carry a kids breakfrast cereal into a centrifuge well I wouldn’t be surprised to find that maybe he spilled the Trix onto a lab table, shattered some equiptment and stuffed them all back into the box.

“Trix are now puffs! And now they contain shards of broken glass, chemicals and heavy metals.”

It’s why I never ate Trix. I knew something like this was going to happen with the slipshod way things were run.

I ate Lucky Charms. The Leprechaun was Magic. He cared about security. He protected his cereal. He was born to it with eldritch powers. That’s what I wanted; eldritch powers. Lucky Charms all the way.

I ate Lucky Charms to gain supernatural powers. Trix were like crack if the rabbit is any example, his hopped up junkie self willing to risk or do anything for one more fix of Trix.

No. You eat Trix if you want to grow up and be a crackwhore. Even the name “Trix,” tells you where it’s all going to lead.

Lucky the Leprechaun has a right to his Lucky Charms. They are his. The kids are trying to steal the Lucky Charms from Lucky. Let’s be clear on this because this is an important point. Lucky is in the right. He has the law on his side. More importantly, he is morally correct in protecting his Lucky Charms.

The Trix Silly Rabbit is just some maruding incompetant trying to steal cereal.

Lucky has gravitas.

So, I felt privileged that my parents could afford to by me legally obtained and authorized genuine Lucky Charms from Lucky the Leprechaun, and enjoy them with the peace of mind that you get when you buy the CD rather than pirate it.

Things have changed for Lucky though. I note that he’s gained new power. “Marshmallow power” to be precise. He yells out “Marshmallow Power! A magic bridge!” And a magic bridge appears to help him escape from the kids (who are always after his lucky charms.) Why don’t their parents buy them some like mine did?

Anyhow, Lucky didn’t used to be able to that, and I was glad to see he was getting more adept, and more powerful over time. But then…

At the end of the commercial, after narrowly escaping, he wipes his brow, sighs, and with frustration and… despair, cries out “The chase never ends!” I’m not imagining it. It’s despair. Fatigue.

Lucky can’t deal with it any more. It’s getting to him.

When the hell did this happen? This kind of attitude is why America is becoming a second rate superpower. Yeah. It’s just too hard to escape those kids.

They’re using Lucky to teach despair to my children, and Trix are Puffs, so puff some crack and turn some tricks.

Our only hero is a crackwhore rabbit.

Where have you gone Joe Dimaggio? Our nation turns its own lonely eyes to you.

Hmm the google ads give us AIDS Herbal Treatment. This can’t be good.

Didn’t Trix used to be puffs before they were fruit-shaped?

Yes, but only us Olde People can remember it.

Didn’t feed any of that corporate crap to *my *kid! Now he’s strong as an ox and twice as smart!

Yes.

This blog has a nice, clear photo of an old-skool box of Trix.

I was thinking the same thing. When I was kid, Trix were puffballs. And we liked it! We didn’t need any of this molded cereal grain bullshit! It’s good to see Trix jettisoning that garbage and focusing on what’s important: making a cereal with enough sugar to kill a diabetic at forty paces.

Now I would guess that some of you Moderator types are going to read this thing and say “Oh, here’s one of Scylla’s facetious rants. We’ll just move this off to MPSIMS where it belongs.”

I’ll admit that that is a fair reaction, but allow me to make a special plea. This pisses me off every bit as legitimately as all the rest of the stupid shit that everybody else rights about pissing them off, and I think it has every bit of significance as Bush’s latest brain fart or the latest accusation being thrown against such and such a poster.

More importantly, I think this is something that we can all agree to in a spirit of nopartisanship unless of course all you left wing pinkos actually empathize with the crackwhore rabbit and think Lucky the Leprechaun represents the rich 1%'ers hoarding the wealth from the proletariat and would use that as an argument for socialism.

(that should keep it here.)

That is such photshopped bullshit. Post facto revisionism to make it appear that Trix is returning to its historical roots.

Even if it’s not, a step backwards is not progress. You can’t go back. You can only go forward.

Speak for yourself, ancient one. I ain’t old yet. :wink:

I am glad to say that the last time I ate Trix, they were puffs. Thank god I missed the whole Madison Avenue fruit-shaped bastardization. Trix: same as it ever was.

Huh. I never knew Trix were anything else but puffs. I couldn’t stand 'em as a kid, so I never noticed the change.

But, hey, what could be more nutritious than round puffs of dyed sugar?

I never thought the Rabbit was a junkie, but he sure didn’t have it all going on upstairs. I always felt sorry for him; his frantic mania lead him to covet mere cereal, and those rotten kids wouldn’t even let him have that.

It’s like taking Napoleon’s hat while he’s getting his meds. What’s the harm? Let him have it!

I hated the new shaped ones. I swear they even tasted different to me. I would eat them again now if they’re going to be the same as they were when I was a kid. YAY for Trix puffs! The way God intended Trix to be.

When I ate Trix they were puffs, not shapes. Now get off of my lawn!
Scylla, where’s your ire for Kellogg’s cutting back on the sugar cereals and their cartoon spokespersons because parents can’t say “no” to their chubby little babies when they whine for some sugar-coated sugar lumps?

Don’t you care that Tony the Tiger could be out of a job? If they take away Tony’s gainful employment his fate could be the same as many of his fellow tigers, his dried penis being sold in China as an aphrodisiac and his hide covering the floor of some rich bastard’s den. What of Snap, Crackle and Pop? Well, I think we can guess what will become of Crackle.

I just don’t know if I want to eat cereal in a world without cranky leprechauns, macho talking tigers and creepy elves that live in cereal boxes.

I agree that your Trix rant should not be moved. It’s no stupider than any of the other insignificant shit that gets pitted. :smiley:

Reinvigorating a mature brand by invoking a retro look designed to appeal to aging Boomers isn’t a step backward, you mouthbreathing motherfucker. There ya go - my contributon towards keeping your thread where it belongs.

The real explanation is probably a lot simpler. Six months’ supply of Trix batter got poured into the wrong goddamn machine, so the company slapped together an ad campaign, dug some NOS boxes out of the warehouse, and is releasing a “special limited edition” version of Trix.

I can’t beleive you all disagree with me on this. Trix are puffs because puffs are cheaper. You’re getting less for your money. Post cereal can’t be bothered to maintain standards and you’re all happy about it.

Maybe they’ll make up for it by putting better prizes in the box.

Also, we like our memories better than we like you. :stuck_out_tongue:

Cite?

Puffs are easier to eat, too, because you don’t really have to chew them or anything.